Recent statistics show that over 90% of online searchers access the internet through their mobile devices, specifically through their smartphones. It is, thus, imperative for businesses to have a mobile-friendly website if they want to reach their target audience effectively. In fact, even small to medium businesses, such as locksmith companies, will have to make their websites easily viewable and navigable across all internet-capable devices; in that the web pages can clearly be seen, regardless if visitors are using their laptop, desktop, tablet, or mobile phone.
For many locksmith companies, this can prove to be daunting since it can mean revamping their websites’ overall design. Still, the change is necessary given the statistics mentioned above. If you own a locksmith company and you want to remain competitive, boosting your online presence by making your website mobile-friendly is a must! How? Read on and find out!
How To Make a Website Mobile-Friendly
Making your business website mobile-accessible involves only six simple steps. These are listed below.
1. Analyze your current locksmith website.
Before creating your website mobile-friendly, you need to analyze it first. For this, you can use various online tools such as Google’s Mobile-Friendly Test or GTmetrix. Both of these can analyze your website’s performance when it is accessed on mobile devices. Apart from giving you a detailed report on how your site performed, the tools can recommend the changes that you need to make so you can have improved site performance from a mobile perspective.
2. Optimize the website for mobile devices.
After the website analysis, the next step is to optimize your website for mobile devices. The original locksmith website design may need to be altered at this point to make it compatible with different screen sizes. If you use responsive design, it will adjust the layout of your website based on the screen size of a given mobile device. This means that your website will look great on any device, whether it is a desktop, laptop, tablet, or smartphone.
3. Simplify the navigation to your website.
Mobile users are always on the go and need quick access to information. As such, it’s best that you simplify the navigation to your locksmith website. Work on making sure that the navigation menu is easy to find and use. Clear and concise language should also be employed when labeling your navigation links. Also, consider using a hamburger menu, which is a three-line icon that expands to reveal the navigation menu when clicked.
4. Optimize the forms and the CTA page.
Forms and CTA (call-to-action) pages are crucial for converting visitors into customers. Make sure that these parts on your website are optimized for mobile devices. Use large and clear form fields that are easy to fill out, especially on a small screen. Also, make sure that the CTA buttons are prominent and easy to click.
5. Speed up the website.
Mobile users are impatient and expect websites to load quickly on their devices. To speed up your website, you can initially use such tools as Google’s PageSpeed Insights or GTmetrix to analyze your site’s loading speed and get recommendations later on how to speed it up. Some common tips for speeding up your website’s loading time include compressing of images, minifying CSS and JavaScript files, and using a content delivery network (CDN).
6. Test your website on different devices.
This is the final step in making a mobile-friendly website. To conduct the test, you can use online tools like BrowserStack or CrossBrowserTesting. Doing the test on your website will help you identify any issues and ensure that your site will look good and function properly regardless of how it was accessed.
Key Takeaway
Creating your locksmith website mobile-friendly is crucial for the success of your business. This will not only help you reach more people, it can also mean a better user experience for them.
Unfortunately, some of the work involved in turning a website mobile-ready will require technical knowledge, if not expertise. If this is something that you do not possess, the best option is to consider looking for a full-service digital marketing and web design company so they can redesign your website and make it accessible through mobile devices. Finding such a company should not be too difficult to do since there are lots of them in the digital world. Ideally though you should only partner with the one that can provide you with top-notch service.
Move your locksmith business to a higher level with Advanced Digital Locksmith Group.
Imagine your business website being visited by people through different media and devices. If you think this is impossible, Advanced Digital Locksmith Group.will be more than happy to make it possible for you.
We have a professional team of talented web developers and designers that can complete the job with excellent results. We also offer other services like locksmith website hosting. Many of our locksmith clients have gained online success after partnering with us. We want you to experience the same thing. Call us now.
